李光斗

Mr. Guangdou Li

 

CEO,Wondersee

 

No.1 branding strategist in China, brand consultant of CCTV, famous brand strategy expert, founder of brand competitiveness theory, and founder of Wondersee-Li Guangdou Brand Marketing Institute.

 

Mr.Li graduated from Journalism School at Fudan University and once served as vice chairman of Fudan Society for Postgraduates. He also won the championship in Asian Varsity Debate held in Singapore on behalf of Chinese college students. As one of Chinese marketing forerunners, Mr.Li has engaged in marketing and brand planning since 1990, he has served as a long-term marketing and branding consultant for dozens of enterprises. He is one of the witnesses of Chinese branding development after China’s reform and opening up. Mr.Li is richly experienced in brand building and marketing field, He was granted the Outstanding Merit Award of China’s Planning Industry, and was a rated and influential person in Chinese marketing and branding field.

 

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中国品牌第一人、中央电视台品牌顾问、著名品牌战略专家、品牌竞争力学派创始人、华盛智业·李光斗品牌营销机构创始人。

李光斗毕业于复旦大学新闻学院，曾任复旦大学研究生会副主席，代表中国大学生参加在新加坡举行的亚洲大专辩论会，荣获冠军。自1990年，出身于市场营销第一线的李光斗开始从事市场营销和品牌策划工作，先后担任全国数十家著名企业的常年品牌战略和营销广告顾问，亲历了改革开放后中国品牌发展的历程，具有丰富的品牌建设和市场营销经验，荣获中国策划业杰出功勋奖，被评为影响中国营销进程的风云人物。